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    Re: Two books on sextants.
    From: Peter Fogg
    Date: 2008 Dec 16, 11:20 +1100


    George alleges:

    A major fraction of a publisher's total spend is unrelated to how many
    copies are sold, as Bill Morris has explained.
     
    Having just re-read Bill of NZ's contribution in case I missed something, I have totally failed to find any support from that quarter for this somewhat surprising claim.
     
    Would not ALL costs and profit margins, etc, be liable to the effects of economy of scale?  Which would not? 
     
    The pricing is presumably a
    commercial decision, intended to maximise the publisher's profit.
     
    Or perhaps a price below which the project would not be viable.

    accessible, to me anyway;  indeed, I have just ordered a copy. It's the
    market-laws at work.
     
    This much is true.  The production and other costs have been spent, and that spend is either in the black or red.  Once the market at the higher price has been exhausted, the lower-price market can attempt to be exploited, thus recuperating, hopefully, some of the expenditure.

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